In the digital age, literally everyone is a content creator, so to say. Embracing the new trend of user-generated content (UGC) for your website will allow you not only to engage users, but also to make your website more popular and visible. Read on to know how to go about this. Follow these quick tips so that user-generated content works for you. Read the rest of this entry »

“We offered 33 bucks – not too long ago – and it is 11 and a half (Yahoo share price). So I do not know what price might have got the job done,”

Steve Ballmer, the Microsoft Chief Executive recently said. He was responding to a query posed by David Smith, a Gartner analyst, on whether the firm might take another swing at acquiring Yahoo now that its stock is so low. Read the rest of this entry »

Google has used its finances since going public to acquire many innovative startups – ranging from video site YouTube, photo-sharing service Picasa and also the core of its controversial Google Earth mapping service. It also has nurtured some homegrown consumer favourites that include social networking site, Orkut and e-mail service Gmail. Read the rest of this entry »

The online advertising industry is slowly embracing the interactive nature of ad widgets. Right now, bloggers and publishers have many ways of enhancing their ad inventory. The creative ad options have also exploded via WidgetBucks, a leading ads network of shopping and retail widgets for all online publishers.

Online publishers that use WidgetBucks can pick from a gallery that has over 125 pre-designed skins. They can easily apply to existing or new shopping ad widgets from WidgetBucks. These ad widgets are available in standard IAB sizes. Read the rest of this entry »